The 2021 Global Trust Barometer was released by Edelman this week revealing unexpected findings on the state of trust in America. “Trust thyself: every heart vibrates to that iron string.” – Ralph Waldo Emerson Edelman recently released its annual Global Trust Barometer which shows that trust is in short supply - not a surprise given the infodemic underway. After a year of unprecedented social turbulence including the Covid-19 pandemic, economic crisis, outcry over systemic racism and political chaos, the report reveals an epidemic of misinformation and widespread mistrust of societal institutions and leaders [...]

“Brands are the most significant gifts that commerce has ever made to popular culture. The impact is virtually immeasurable in social and cultural terms.” - Wally Olins Not the Usual Kind of Change The pandemic has been a cocoon bringing people, organizations and even brands through a real metamorphosis. There is a shedding of the old world view and the emergence of a fresh, new orientation. This new world perspective is shattering traditional consumerism and work behavior as buying things doesn’t matter as much as learning new skills, experiencing more of life, sharing with others, [...]

Watch the BrightMark video here. “The most important thing about American Express is the brand and the customers that aspire to be associated with the brand. That brand needs to be cared for, the brand needs to be invested in, and we will continue to do so through tough times and through the good times.” -Warren Buffet In this interview with video creator John Fragale, CEO of Levitate in San Francisco, you’ll learn why video has become the new company asset for best conveying your brand, your mission, and your competitive [...]

This is the second part of a 2-part special series interview with Former Navy Seal Commander Sam Havelock. Sam provides rare insight into the world of special operations and how people perform in the face of life threatening challenges, ambiguity and complexity. Sam shares his experiences and discusses the critical role that trust now plays in modern organizations struggling to navigate our topsy turvy world. Here, Sam talks about the elevated role of trust within organizations in order to gain a competitive advantage and rapidly respond to issues and opportunities. Sam Havelock is a remarkable entrepreneur, Strategic Adviser, and Former [...]

This special 2-part series interview with Former Navy Seal Commander Sam Havelock provides rare insight into the world of special operations and how people perform in the face of life threatening challenges, ambiguity and complexity. Sam shares his experiences and discusses the critical role that trust now plays in modern organizations struggling to navigate our topsy turvy world. Sam Havelock is a remarkable entrepreneur, Strategic Adviser, and Former Navy SEAL commander who has seen and overcome challenges few can imagine. I've worked with Sam on various projects over the years and value his unique perspective, clear sighted thinking and [...]