24 06, 2020

How Brands Fight Commoditization and Stay Relevant In A Changing World

Ready are you? What know you of ready? -Yoda New Rules Require New Brand Characteristics We live in an interconnected world of change where new ecosystem rules are starting to govern. This is a world where someone else’s “cause” is likely to create an “effect” on your business. Control is [...]

22 06, 2020

Manage Your Fear to Excel and See New Possibilities

“Vibrate like a samurai, don’t tremble like a common man.” - Natori Masazumu Lucian James is a strategist, and one of my favorite modern thinkers. I’ve have had the pleasure of collaborating with him over the years and highly value his perspective and ideas. Bold, bright, empathetic and deeply insightful, Lucian [...]