BrightMark is a global creative branding and consumer engagement boutique dedicated to building leadership brands and businesses in a disruptive world.

Our work is deeply rooted in business strategy and strategic intelligence, and elegantly delivered with powerful creative expressions that shape thinking, grab tenders and generate enduring symbolic value.

Rooted in New York City’s dynamic creative community, BrightMark is a magnet for visionary thinkers as both clients and staff.

Access as the New Ownership

November 22, 2014

One of the Millenial values radically re-shaping how we live is the desire to own less and access more, enabled by the sharing economy mindset and enabling technologies. We explore the new paradigm where on-demand access to assets, rather than ownership, sets the tone for a whole new way of life.


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Feminine Values Ascending

October 09, 2014

With the increase in female power and wealth – 45% of America’s wealthiest are women - there is a rise in female values which is re-shaping how we live and work such as the increases entrepreneurship, community building, social marketing, financing cooperatives and bottom-up support networks.


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Impact requires craft.

Mentorships – The New Internships

September 08, 2014

Learn how to enable this shared, collaborative relationship by one experienced and one inexperienced person can create a shared space of imagination.


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Ideas are only as

fragile as the

backbones behind them.

Localism - Here To Stay

July 27, 2014

Localism prevailed when residents began to care about the community around them regaining a sense of place and belonging and to safeguard future access to the special and original, vs. the bland, the global and the commoditized.


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